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Micromax unveils Canvas 4 with 13MP camera
19-Jun-2013

Technology World

Indian smartphone manufacturer Micromax has released a teaser of its upcoming handset called Canvas 4. The company has posted two teaser videos of the device on its official YouTube channel. The videos, with tagline "Can Life Be Endless," show a smartphone with a sleek body and 13MP camera.

Expected to be an update to the popular Canvas HD smartphone, the upcoming Micromax Canvas 4 is speculated to have an eight-core processor,Samsung Galaxy S4. The YouTube channel of Micromax states that pre-bookings for the device will start June 28.

Micromax in January said that it will launch a total of 30 smartphones this year. Since then, it has rolled out devicesCanvas HD, Canvas 3D, Canvas Music, Bolt A35 and Canvas Viva.

A vast and diverse range at affordable price points is part of Micromax's ambitious plans to emerge as the largest phone seller in India, ahead of Nokia and market leader Samsung. In January, it claimed to have shipped 1.98 lakh phablets in Q4 2012, as compared to 1.89 lakh units sold by the South Korean manufacturer Samsung.

In smartphones, Micromax has scored quite well recently with its entry-level Canvas 2 A110 and mid-range Canvas HD A116 phablets respectively. The company is facing a severe shortage of Canvas HD and has not been able to get its supplies in order, leading to a waiting period of up to two weeks.