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Yahoo buys mobile app company Qwiki
04-Jul-2013

Technology World

Yahoo said that it will buy Qwiki, a mobile app for creating videos in Apple's iPhone, as it tries to increase its presence in the world of smartphones and tablets.

The company paid about $50 million for the deal, tech blog AllThingsD cited sources as saying. Terms of the deal however were not disclosed.

This is Yahoo's third acquisition since May when it bought blogging service Tumblr for $1.1 billion in cash. Earlier this week, the company reportedly acquired Bignoggins Productions, another mobile app developer.

Yahoo has seen its revenue shrink in recent years in the face of competitionGoogle Inc and Facebook Inc, but since she tookge in 2012 CEO Marissa Mayer has tried to turn the tide through a string of acquisitions.

Qwiki's app would continue to be supported by Yahoo and its employees would move to Yahoo's New York offices.

Yahoo shares closed at $24.99 on Tuesday on the Nasdaq.